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Can Social Media Marketing In Reality Make An Impact?
75% of internet users have already turned to social media to research products and services out of which 71% consumers would most likely recommend the brand organically to their friends and family, given they have had a positive experience. These statistics are crazy when you think about the mere opportunity it provides brands to promote and sell their products making it redundant to assume that social media marketing won’t impact your business. Businesses today capitalize on the fact that social media offers them a chance to directly communicate with their target audience to gain trust, build relationships, develop brand awareness, and ultimately increase their desired conversions.
How Can We Add Value When It Comes To Organic And Paid Social Media Marketing
At T-Rex, social media marketing is a stimulating blend of various creative teams working in unison to formulate engaging and result-oriented social media campaigns that are featured and optimized on platforms like Facebook, Instagram, LinkedIn, Twitter and so on. Paid and Organic Social media campaigns are designed in various engaging formats like reels, posts, stories and messages to attract your target audience and convey creative messaging and visuals delivered to develop brand awareness and recall. A/B testing, ad optimization and comprehensive weekly/ bi-weekly reports explaining important KPIs are rendered from our end to create maximum impact.
Our Process On Building Creative Social Media Campaigns
At T-Rex we implement our own Social Media Strategy, which is Research, Conceptualization, Publishing and Optimization. Starting with understanding your company’s expected KPI’s, required ad platform, and desired target audience is a very critical step for us to formulate the right messaging, visuals and creative ad format that will suit your business’s demands. Once we conceptualize our strategy we head towards planning and publishing your content, where maintaining and approving a systematic social media calendar and daily ad optimizations play a very important role in generating the best ROAS (Return On Ad Spend) for your business’s growth.